John Cook

Springcandy   TechQ

Current Company     OpenBook 

                      Role     Business Person

Describe yourself

I have a passion for working with B2B startups in product development, quantitative marketing/demand generation, and business strategy. I am currently enrolled in the Integrated Marketing Communications Program at Northwestern where I am focusing on combining qualitative research and human centered design with quantitative marketing and branding strategies. I have 15 year background in finance and business strategy. I have been engaged in the startup community in Chicago via the Lean Startup Circle. I am looking to work with other founders to apply the lean startup methodologies and leverage my marketing background to build tech startups.

Reason here:   Build a company

I am interested in NUvention Web

I am interested in pursuing a startup While in school